Where’s YOUR private jet?

Pubished 18th January 2021


You haven’t got one, have you? And the reason for that is that you haven’t aimed high enough. You haven't set goals that scare you because you’re frightened you might not achieve them. Well, you’re wrong, you should set them and you can achieve them.

I’ve learned over the years that there’s no such thing as an unachievable goal (within reason) just an unachievable time frame (it just might take a little longer).

AIM HIGH -Give yourself a HUG (High Goal). Start at the end of your journey and work backwards and then chunk down the journey into bite-sized pieces you can digest.

"Ambitious goals are meant to scare you; they’re meant to give you a nervous feeling in the pit of your stomach."

If they were simple to achieve, then everyone would set them, and it would be more difficult to punch through and stand out from the crowd.

Once you’ve set out your plans in detail and written down the journey and waypoints, then push the throttle pedal to the floor and hold on tight. You’re now going to have to work like stink until you get there. There won’t be much work/life balance in the early days, just dogged determination and a feeling of “Someone’s going to be first and it’s going to be me”

You better choose something you enjoy doing, because you’re going to be spending a lot of time with yourself.

“It’s important to enjoy the journey and smell the roses along the way.”

It’s imperative to “Begin with the end in mind.” When you set off in the car on a journey, you plug the destination into the satnav and follow the route, you work backwards from the end. You don’t just get in the car and start driving.

It’s the same in business, you’ve got to define your goal and be able to see the endgame. “If you don’t know where you’re going, any road will take you there.”

There are only three questions you need to ask, whatever the project or business venture.

How much will it cost?

How much will it make?

How long will it take?

If you can answer those three questions with some degree of accuracy and honesty, then you’ll know pretty quickly if the project is a goer or not.

When you do achieve your goal, buy your jet, dream house or make enough money to get divorced, then make sure you stop for a while, pat yourself on the back and enjoy the view. Make sure that you share your success with others too. There’s nothing worse than flying on a private jet by yourself, even if you know where you’re going.

Gary Ashworth

Monday 18th January 2021