Channel Strategy Manager

£65,000 | London | Permanent

IQ Talent Solutions

Posted 21 days ago

IQ Talent Solutions

Main responsibilities

* Taking insights from our analytics team to challenge how we view customer behaviour, to ensure we're making the right investment decisions.
* Connecting our customer behaviours to marketing channels, assessing performance by segment.
* Taking a holistic approach to our customer and marketing activities to make sure everyone is pulling in the same direction.
* Connecting offline and online channels performance into a singular view

* Strong analytical skills with an enquiring mind set, along with excellent capability in excel modelling
* Strong experience in marketing analytics / CRM

* Planning, Analysis, Budgeting & Forecasting experience, and the ability to coach and mentor best practice of these activities.

InterQuest Group is acting as an employment agency for this vacancy. InterQuest Group is an equal opportunities employer and we welcome applications from all suitably qualified persons regardless of age, disability, gender, religion/belief, race, marriage, civil partnership, pregnancy, maternity, sex or sexual orientation. Please make us aware if you require any reasonable adjustments throughout the recruitment process.