Marketing Manager

Competitive | London | Contract
Posted 2 months ago

Marketing Manager (Business Process & Application Services)
£ Competitive

Job Purpose:
To be the subject matter expert and single point of contact for BPS and AS within Marketing - developing, owning and executing BPS and AS marketing strategy

Key Responsibilities:
• Messaging: Own the BPS and AS messaging - positioning BPS and AS in the best light with customers, analysts and within the wider organisation; understanding the market, the solutions and future growth prospects.
• Lead Generation: Support sales and lead generation efforts. Work with EU team to identify lead generation opportunities to land and expand into accounts.
• Campaign Management: Lead all marketing campaigns - from idea creation through strategic and creative development, execution and follow up with internal sales and marketing for different locations
• EU coordination: Coordinate and align with EU sites internal marketing managers on all aspects of the role - sharing wins and latest news.
• Event Planning: Management and delivery of all BPS/AS events
• Web-site Management & Reporting: Keep all internal location websites up to date through web with content, localised case studies.
• Internal Communications: Manage and update BPS & AS spaces on iengage and own regular internal comms with the EU BPS and AS teams
• Value Proposition Launches: Be responsible for launch of new value props into the EU locations including creation of all collateral and training guides
• Voice of the Customer Programme and Customer Case Studies: Ownership of the annual VoC programme and creation of case studies from that programme.

• Ideal candidates will have five years plus experience in marketing in a software-led outsourcing market
• Graduate (or similar) level of education in marketing
• Considerable, proven success in owning (and successful delivering) revenue and profit objectives
• Success in achieving results in a matrix environment
• Experience working in a European environment
• Excellent communication and presentation skills, both written and oral.

For more information about this role, please contact:

Vashanta McKenzie
0161 237 0065

See Vashanta McKenzie's jobs
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