Web/Digital Manager

£40,000 | Leicestershire | Permanent
Posted 14 days ago

Digital/Web Manager
Up to £40,000 DOE
North West Leicestershire

ECOM are proud to be working with a global pharmaceuticals and medical organisation based in Leicestershire. Currently looking for a Web Manager to take responsibility for the company’s global website, social channels and driving internal and external marcomms.

Role:
• Working with the marketing and communications team to manage the global website and social presence of the business
• Supporting the business development team to generate new business enquiries and increase engagement whether that be for customers or potential new employees
• SEO: Create the SEO strategy for the business through to implementation and reporting - partly hands on and partly delegated to other members of the team
• No direct reports in this role, you will report to the Head of Marketing
• Work and liaise with a web agency to help improve the design and usability of the website
• Improve conversion rates
• Content creation/plans for the company website which includes copywriting, editing and proofreading
• You will have control over the budget for the web development and performance
• Report and analyse all campaigns using Google Analytics
• Recommended new digital channels to improve business performance
• Help wider team develop understanding of SEO, social media platforms and content creation
• Using marketing automation software to monitor traffic, performance and ROI from different channels
• Manage a number of social media accounts - monitor engagement and activity
• Ensure all digital channels comply with legal regulations
• Ensure that there is brand consistency across the website

Essentials:
• Experience running SEO campaigns at a strategic level as well as experience of hands on implementation
• Experience running PPC campaigns at a strategic level as well as experience of hands on implementation
• Expert with Google Analytics to report on campaigns
• HTML
• Need to stay up to date with all the latest web developments
• Proactive, energetic and responsive digital expert
• Experience using marketing automation software

To apply, please send your full CV to – emma.haslam@ecomrecruitment.com. Interviews will commence immediately.

For more information about this role, please contact:

Emma Haslam

emma.haslam@ecomrecruitment.com
0161 237 0032

See Emma Haslam's jobs
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