CRM Campaign Manager

Competitive | London | Contract
Posted 2 months ago

CRM Campaign Manager

6 month contract - Up to £300 per day - West London

InterQuest Recruitment are proud to be supporting the recruitment of a CRM Campaign Manager for one of our most valued clients, a leading name in technology.


The Role:

• To plan, manage and report on all CRM membership activities to the customer base including refer a friend.
• Responsible for the development and delivery of highly targeted communication programmes that are tailored to specific audiences at particular points throughout their lifecycle.
• Managing the scheduling, testing and deployment of all customer emails and ensuring that everything is on brand and delivered within agreed timelines
• Presenting CRM plans to the wider business
• Tracking the weekly performance of campaign KPIs against the team targets and communicating results out to the CRM team and the wider business
• Own campaign targets, monitor and adapt plans to keep in-line with business objectives and market changes/trends.
• Working with the design and content teams to develop new content as required
• Budget management
• Working with the Data Team to effectively track and report against team KPIs
• Working cross functionally with trade marketing, commercial teams and suppliers to deliver supported events and promotions


You:

• Stakeholder management skills
• Proven CRM and loyalty experience
• People management and development skills
• 3 Years data marketing/CRM experience, including email marketing (preferably client side) across the lifecycle (acquire, keep and grow)
• Subscriptions or Retail marketing background preferred

For more information about this role, please contact:

Michelle Johnson

michelle.johnson@interquestsolutions.co.uk

See Michelle Johnson's jobs
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