CRM Manager

£60,000 | London | Permanent
Posted 3 months ago

This is an ambitious, unique company that has been extremely disruptive within their market over the past 24 months. They’ve managed to claw a healthy share of the UK Aggregator market and are determined to carry on their tug of war – watch this space!
The organisation is now on the lookout for a talented CRM Manager with a great balance of commercial awareness as well as technical ability around a state of the art CRM aystem.

The Role

• Champion a best-in-class customer experience across all campaign channels where relevant, including email, mobile, web/landing pages & offline
• Create cutting edge CRM programs alongside relevant stakeholders
•Ownership of the delivery of our trigger based communications, committing to engagement and revenue KPIs.
• Implement and develop processes to ensure the collaboration of the internal & external teams involved in CRM execution
•Work closely with Product Managers to ensure relevant and targeted offers and content.
•Manage the CRM agency/internal designers/writers to ensure the brief is understood and all deliverables (content, design, build) are on time and on budget.
• Major stakeholder in the roll-out of key CRM projects, including: referral marketing, loyalty initiatives & customer data enrichment.

Essential Skills and Experience

• 3 years’ experience with Salesforce/Exact Target or a similar platform
• an understanding of HTML
• Results-driven: ensuring marketing activities fulfil strategic goals & drive results
• A willingness to work flexibility with an ability to adapt in a fast moving environment

For more information about this role, please contact:

Zach Lander
0207 258 2394

See Zach Lander's jobs
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