InterQuest company Sand Resources rebrand as IQ Public Sector and IQ Not For Profit
19th September 2013
On September 30th, InterQuest Group company Sand Resources rebranded as two separate IQ businesses: IQ Public Sector and IQ Not For Profit. This was part of the major rebranding project that was implemented across the InterQuest Group throughout 2013.
Sand Resources were very well established within the InterQuest Group, having built up a large and extremely strong network of public sector and not for profit clients since it was first established in 1999. The strength of Sand’s public sector & not for profit networks, combined with the increase in demand from clients within these sectors was a driving factor in prompting this change in the business. IQ Not For Profit is now dedicated to providing a focused recruitment service for clients across the charity and not for profit sectors; while IQ Public sector is specifically focused on the education, local & central government, life sciences and healthcare markets.
The InterQuest Group’s rebranding saw establishment of 17 new websites in 2013 as well as the introduction of 4 new InterQuest businesses. At the time, Managing Director Linton Ward commented:
‘At Sand we are all looking forward to the change to ‘IQ Public Sector’ and ‘IQ Not for Profit’. This change gives full recognition to the work that we do while aligning us closer to the InterQuest Group, which we are very proud to be a member of. InterQuest works across a broad spectrum of different industries and skill-sets, while the IQ divisions within the Group are very much dedicated to their clients’ specific needs. I think that InterQuest’s rebranding reflects this and I am very pleased that Sand Resources will now be able to follow suit as it becomes IQ Public Sector and IQ Not For Profit.’